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Hand Sanitizers are Hot Giveaways

Interest in promotional units surge, says advertising group.

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By: TOM BRANNA

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Need further proof that Americans love hand sanitizer—especially free hand sanitizer? The Advertising Specialty Institute (ASI) says hand sanitizers now rival pens as the most popular logoed items that companies are giving away to clients and employees. According to the Trevose, PA-based organization, searches of the key words “hand sanitizers” by promotional products distributors via its promotional products database jumped 439% between October 2009 and October 2008. Only searche...

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